Investing in Your Personal Branding

Building your personal branding – how is it important? As an aspiring entrepreneur, have you ever thought of staying ahead of the rat race amongst all the other entrepreneurs? Entrepreneurship today is no longer about promoting your business branding; you have to build your personal brand and put yourself out there before you could start […]

read more

Best Marketing Tips for Small Businesses

7 tips for marketing your small business Small businesses often face additional difficulties when trying to promote their goods and services, especially compared to big firms with huge budgets. It’s hard to increase brand awareness (or even product awareness) when you’re competing with less cash. Still, there are some easy ways to effectively market your […]

read more

Your First Start-up Pitch Deck

How to craft your first start-up pitch deck It is time to grow your business and you start to meet investors and venture capitals (VC) for fundraising. Now, you’re off to a good start and certainly should take this opportunity to pitch to the prospective investors and get them to learn more about your business. […]

read more

Your step-by-step guide to social media marketing

Social Media Marketing Social media is one of those all encompassing terms that refers to any kind of public profile or page on the Internet. Perhaps one of the best things about social media is its ability to connect consumers and businesses. In this ever growing digital world, it’s imperative that businesses learn how to […]

read more

Tips and tricks to help you start your business

What you need to know when starting your own business You have a great idea and a plan to bring that idea to life in the form of a new company. Congratulations! You are well on your way to starting your own successful business. Unfortunately, we all know that even the best idea is not enough. What comes […]

read more

Why Your Website Needs a Chatbot

f you have already set up a website for your business, you may be wondering how you could continue to provide live support to your customers 24/7, as long as your website operates

read more

The profile of a Singaporean entrepreneur

Singapore is a country known for its efficiency, orderliness and honesty with a pro business climate. There is a developed technological infrastructure and legal system (including Intellectual Property laws), which are invaluable to a start-up. However, in well-educated and fast-moving Singapore, people tend to be more career-oriented. Thus, many talented Singaporeans would be more tempted by the allure and stability of an established Multinational Corporation (MNC) rather than the uncertainty of start-ups.

read more