How an online presence can grow your startup

Becoming an entrepreneur means building a business from the ground up. Although starting a business from thin air is rather impossible, it seems as though new companies are launching every day. How do entrepreneurs establish their business before it even exists physically? The answer is by creating an online presence. Creating an online profile for […]

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6 Tips for Marketing Your Business in Today’s World

  1. Avoid the sales pitch Nobody wants to watch your ad. Let me say that again: nobody wants to watch your ad. Think of how you instantly reach for your phone once an advertisement break during your favorite TV show starts, or how you roll your eyes when you see a product placement in […]

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Why your startup needs a positioning statement

One of the greatest benefits of having a startup business is an immense opportunity for growth! As a startup, you will quickly check small goals off of your to-do list and constantly be working towards the greater objectives. With so much room for growth, how can you be sure your business is staying on track? […]

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Reaching beyond the demand

Introduction                 Due to the Competition & Consumer Commission Act of Singapore (CCCS). With a large competition platform, it is hard to differentiate yourself. In this blog, I will discuss the importance of reaching beyond existing demand to maximize profits. Given Singapore’s popular industries and types of customers, you will be able to take your […]

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